E-Planning Programmatic Solutions
Although its origins lie in the search for a solution to Google’s ad exchange inefficiencies, understanding header bidding today is essential in programmatic advertising. When
The technology giant has decided to eliminate third-party cookies in Chrome, which was a fundamental part of many digital marketing strategies. Two years ago Google
Fortunately, most of us know the answer to this question nowadays. However, if you are not familiar with the ads.txt project yet, take a few
Viewability is a metric used to determine when an ad has been viewed by a user. An ad impression is considered as viewed when it
Want to learn more about our targeting criteria and exclusive format options you can select for your campaigns? EPL Media guarantees traffic and first look
Implementing multiple external monetization networks can give you a splitting headache sometimes. Take a fast look at this process: get multiple tags, define priorities, add
In this post you will find information about the platforms and their benefits that will help you maximize your monetization in the short term.
